Featured posts

Recent posts

disastrous-day

The Claus of Santa’s problems

Ho, ho, h-oh no; Santa doesn’t seem to have had a good day at all. In fact, it’s been a bit of a nightmare: the workshop is in disarray and things haven’t gone well all day long. He’s beginning to wish he’d listened to Rudolph when he had the chance…

[Read more…]

DEC18

Get the crumble-down on Christmas with Santa’s mince pie chart

As soon as those Christmas adverts hit TV screens, Santa is busier than ever, and everything goes into overdrive at Christmas Inc. Elves and reindeer dash around The Grotto, working to make sure every wish-list is read and every present is wrapped ready for Santa to deliver on Christmas Eve.
[Read more…]

Japan

The rise of womenomics in Japan

Haruno Yoshida, the president of BT Japan was interviewed by BBC World News for ‘Talking Business with Linda Yueh’, and she had some fascinating things to say about diversity and corporate culture. To follow up, we decided to host a question and answer session with her, which really gets to the bottom of the topics she spoke about in the programme.

[Read more…]

DEC17

Who’s on the naughty and nice lists? Santa keeps track.

For Santa and his CIO, Rudolph, making sure the team of mischievous elves are in the right place at the right time is a massive challenge — especially as the success of their entire operation hinges on just one night.

Until the moment Santa waves goodbye to the North Pole and the elves sneak off to crack open the eggnog — it’s vital that every man, woman, elf and reindeer in the North Pole is in the right place, at the right time. And that’s where Rudolph is stepping up. He’s keeping an eye on the elves posted around the world, finding quality toy-making materials to make sure everything is ready to roll on 24 December. [Read more…]

Nicola Millard

How to deal with festive parcel paranoia

By Nicola Millard, Head of Customer Insight & Futures, BT Global Innovation team

Have you ever clicked “Buy” when you’re shopping online only to get a message saying: “Your parcel will be delivered between 16th and 31st December between 9am and 6pm”, or words to that effect?

It might be the season of goodwill but it’s also the season of “parcel paranoia”. You think you’ve done your Christmas shopping but the actual goods are somewhere in the ether (or in a van) between you and the retailer. That’s when you start getting sweaty palms because you’ve got an immovable deadline: 25th December. [Read more…]